National experts say having a thriving town near campus is increasingly important to college students. Rowan University in Glassboro, N.J., has gotten the message. Once a sleepy teachers college, Rowan will become part of a nearly $100 million construction project this summer that will significantly change the environment for students. The Rowan Boulevard Project calls for a pedestrian-friendly road to be carved between the eastern edge of the campus and downtown Glassboro, which will be revitalized and restyled into "a quintessential college town," according to the redevelopers. Groundbreaking is planned for June and will include off-campus student housing near downtown.